goodwill It is due to the goodwill of NGO’s, corporate businesses, governments and other donors that Hippo rollers can be given to impoverished households that would not otherwise be able to profit from this technology.
media This project touches the heart of many in the media and has a strong emotional appeal because it addresses such a basic human need.
results The benefit to recipients is immediate and measurable, not requiring unending and unpredictable budget spend before positive results are obvious.
branding To encourage corporate sponsorship and to enhance the win-win phenomenon, the Hippo roller can be branded in a number of ways. These include:
- colour coding of the drum and screw cap;
- adding advertising banners to the handle; and
- blending logos onto the screw cap.
For corporate sponsorship of the Hippo Water Roller in SOUTH AFRICA, contact: